Okay, it's been two weeks and we've secured very high spots for our keywords.
Spot #2 for "Lancaster PA Car Detailing":
Spots #1 and #2 for "Lititz PA Car Detailing":
:dance :dance
How did we do it?
- Included our 2 keywords in our website's title.
- Added an [H1] tag with our #1 keyword (Lancaster PA Car Detailing)
- Created business profiles on free directories.
- Wrote unique articles and posted them to Web 2.0 sites.
This alone is usually not enough to get you to page 1.
You need more and more LINKS. LINKS=authority in Google's eyes. The more sites that link to you, the more Google acknowledges your site as relevant.
Thus, I built a link structure that looks roughly like this:
Certainly not something you want to attempt yourself, but you will get QUICK results.
If I can offer you 2 simple tips to improve your visibility on Google, it would be this:
- Edit your site's title to include your 1 or 2 most important keywords ([your city] car detailing by ABC detailing)
- Build as many inbound links to your website as possible.
Here are some suggestions for building inbound links:
1. Create profiles (with your website address) for your company on Google, Yahoo, MerchantCircle, and YellowPages.com.
2. Write unique articles and submit them to free online blogging sites like blogger.com, webs.com, yola.com, hubpages.com, squidoo.com, and wetpaint.com. BE SURE THAT YOUR ARTICLES INCLUDE A LINK TO YOUR HOMEPAGE.
3. Ask for links. Ask your customers. Ask your suppliers. Do you do work for a car club? Ask for a link (very powerful). Do you work with a body shop, a transmission shop, a paintless dent repair tech? Ask for links. BUT DO NOT LINK BACK. Two way links are completely useless.
I hope this 2 week project has answered some of your questions about search engines.
If you're not convinced of the value of search engine optimization, consider this. In 7 years, I've seen 60% of the detail shops in my city go out of business. The failure rate for businesses on the first page of Google? 0%.
If you'd like a quote on your own site, PM me. Thx!! Robert.