In regard to your business venture:
If you are going to be a legitimate business with a product under evaluation, at the very least you should have your own web site with complete information explaining your position, product, and all pertinent information. Little things like company name, chemical company, company profile, etc,.
Evidently you don't have these are they would have been posted at the beginning of your declaration to introduce a new wax, wonder drug, or whatever.
This has all the "Smell" of a complete con!
On the other hand it might be a industry "Quarry" (by 1 to whatever many people) to investigate what people want, sort of like a questioner with "promised product" that never materializes, but gives you a fantastic amount of consumer information for free!!
I could be wrong, but somehow I think this is just a CON!
Changeling