Wolfgang Fuzion?

Here is the funny thing with waxes vs sealants..



Waxes are often cheaper to make, don't perform near as well, yet sell for 2 to 400xs the cost.



Sealants perform better (except those which have oils to look more carnauba), maybe don't look as nice to some, and cost more to make. Yet they are severaly price capped.



Look how many people slammed Ultima, even though for the price you where getting a HUGE amount of product. We have all heard how Zaino is over priced...



Then you get Fuzion sealant (with carnauba)for 175. In the end it all comes down to how the product performs and from my limited experience, it looks very nice.
 
Legacy99 said:
Toto can make Turtle wax look good.



I was going to say the same thing, albeit not as concise. With Toto's prep, talent, and knowledge, any LSP, from $9.76 on up would look fantastic.
 
Frankly, the majority of people who purchase high-end products don't really care what they cost. Do you think a guy driving a Ferrari, who pays $1,200 to $5,000 for a tune-up, really thinks twice about $175... or even $1,200... for a jar of wax? No, he does not! Hell, he pays that for makeup for his woman every month.



If you think AG is going to drop their price on a high-end, lifestyle product for a few bottom feeders... think again!
 
DavidB said:
Frankly, the majority of people who purchase high-end products don't really care what they cost. Do you think a guy driving a Ferrari, who pays $1,200 to $5,000 for a tune-up, really thinks twice about $175... or even $1,200... for a jar of wax? No, he does not! Hell, he pays that for makeup for his woman every month.



If you think AG is going to drop their price on a high-end, lifestyle product for a few bottom feeders... think again!



Who you callin' Bottom Feeders????
 
No, but AG had a sale on Fuzion a few weeks ago @ $125 from $175..........and by the way Im not a bottom feeder.

thank you
 
DavidB said:
Frankly, the majority of people who purchase high-end products don't really care what they cost. Do you think a guy driving a Ferrari, who pays $1,200 to $5,000 for a tune-up, really thinks twice about $175... or even $1,200... for a jar of wax? No, he does not! Hell, he pays that for makeup for his woman every month.



If you think AG is going to drop their price on a high-end, lifestyle product for a few bottom feeders... think again!



So you really think Autogeek could ever make any money selling that product to the handful of Ferrari owners out there? Is there a reason to believe that anyone who doesn't care what it costs would actually choose Wolfgang over the myriad of better-known alternatives? Sorry, I don't buy this analysis. Then again, I guess I'm just a bottom feeder...
 
They are targeting a certain audience of detailers, and with the price they know its not for everyone. It's classic target marketing. Look at it from a business point of view. If I sell a wax for $200, lets say I make $100 profit per jar. Or I can sell a $30 wax and make $10 per jar. So I have to sell 10 $30 jars to equal the profit of 1 $200 jar. I can do 1 detail a month for $400 or I can do 4 a month at $100 a piece. Which would you do?...PS Like Souveran, it took years and years to build its reputation. And if this wax is worthy, it will take a while to build a following.
 
DavidB said:
Frankly, the majority of people who purchase high-end products don't really care what they cost. Do you think a guy driving a Ferrari, who pays $1,200 to $5,000 for a tune-up, really thinks twice about $175... or even $1,200... for a jar of wax? No, he does not! Hell, he pays that for makeup for his woman every month.



If you think AG is going to drop their price on a high-end, lifestyle product for a few bottom feeders... think again!



Maybe you're right that AG considers low end wax purchasers as bottom feeders. If so, that's harsh. I'd think percentage wise they get more purchases from bottom feeders than egocentric rollers.



And it probably doesn't cost that much to put Fuzion "wax" in a different can or bottle and raise the price tag-for all we know it might be made by CG's:think:
 
wannafbody said:
And it probably doesn't cost that much to put Fuzion "wax" in a different can or bottle and raise the price tag-for all we know it might be made by CG's:think:



At least it's fair to say we don't have any indication that it's better.
 
Its quite intreasting reading this. I think David makes a good point with regard the links to higher priced running costs of cars. But also, and i think he might have taken a bite of this with changes to the forum, when you look at DetailingWorld for example an awful lot of those people have one "premium" wax.



Be it Swissvax £70-£90 or a Zymol Glasur or Concours. I think they will probably shift a fair bit of the Fuzion in the end. I notice on this forum, a greater amount of people (enthusiasts) starting to indulge in more "premium" branded products then when i first started out coming on here in early 2002.



I think as time passes opinions change, i know mine has. For example, i used to use Megs Endurance tire gel, it was cheap and lasted and looked ok. Now i purchase Sonus tire and trim and Wolfgang Black Diamond. They are much more expensive, but in the long term you get to the point, of what is a $10 more, you notice it looks better and the inital cost of detailing is over and its just a way of life.



I used to use cheaper wheel cleaners, now i use P21s and i but a litre at a time. I seal my wheels, use it every 8 weeks. So what it costs $20 dollors? Yes a few yrs ago i was stuck on best products for the $, now i just like to get the products that i feel are the best for my needs.



I highly suspect that in 2 yrs times there will be more people on here using "premium" brand LSPs and products then there are now. Even in regard to the proportion the forum grows.



Just my 2 cents.



Geoff
 
wannafbody said:
Maybe you're right that AG considers low end wax purchasers as bottom feeders. If so, that's harsh. I'd think percentage wise they get more purchases from bottom feeders than egocentric rollers.



And it probably doesn't cost that much to put Fuzion "wax" in a different can or bottle and raise the price tag-for all we know it might be made by CG's:think:



No way! That's why we carry a wide variety of car care products, to meet everyone's needs, regardless of the price. Although I personally enjoy using high-end waxes and sealants and the results they provide, I also enjoy products that don't break the bank, like Duragloss, Meguiar's, Poorboy's, Collinite, etc....all products that are very high quality, and can fit anyone's budget.



And no, Fuzion is not made by Chemical Guys :laugh:
 
DavidB said:
Frankly, the majority of people who purchase high-end products don't really care what they cost. Do you think a guy driving a Ferrari, who pays $1,200 to $5,000 for a tune-up, really thinks twice about $175... or even $1,200... for a jar of wax? No, he does not! Hell, he pays that for makeup for his woman every month.



If you think AG is going to drop their price on a high-end, lifestyle product for a few bottom feeders... think again!


Wow, just wow. How many people drive Ferrari's and/or exotic cars?? And of those how many purchase there car wax from AG?? Furthermore how many Ferrari owners actually detail there own car?? I would venture a guess that the percentages are low. Most, probably, would be apposed to breaking a sweat or getting a touch of grime under the fingernails. You do realize that a large percentage of the worlds detailing is done by these so called "bottom feeders", right?



Saleenman607 said:
Who you callin' Bottom Feeders????



x2. Those same "bottom feeders" that buy the Sonus line or a UDM or maybe even the Ultima Line but then again that maybe to much?



wfedwar said:
So you really think Autogeek could ever make any money selling that product to the handful of Ferrari owners out there? Is there a reason to believe that anyone who doesn't care what it costs would actually choose Wolfgang over the myriad of better-known alternatives? Sorry, I don't buy this analysis. Then again, I guess I'm just a bottom feeder...



x2



Again Wow.
 
+1 I agree..... Take a look of how Zymol Vintage is doing. The price when I looked at it was around $1600 .... Then when I decided to buy it was 1800. Now it is $2,184.00 .... And they can not keep up with the demand. Autopians care for their cars and want the best. And 61% pure carnauba will look stunning on any well prepped car.



steelwind101 said:
Its quite intreasting reading this. I think David makes a good point with regard the links to higher priced running costs of cars. But also, and i think he might have taken a bite of this with changes to the forum, when you look at DetailingWorld for example an awful lot of those people have one "premium" wax.



Be it Swissvax £70-£90 or a Zymol Glasur or Concours. I think they will probably shift a fair bit of the Fuzion in the end. I notice on this forum, a greater amount of people (enthusiasts) starting to indulge in more "premium" branded products then when i first started out coming on here in early 2002.



I think as time passes opinions change, i know mine has. For example, i used to use Megs Endurance tire gel, it was cheap and lasted and looked ok. Now i purchase Sonus tire and trim and Wolfgang Black Diamond. They are much more expensive, but in the long term you get to the point, of what is a $10 more, you notice it looks better and the inital cost of detailing is over and its just a way of life.



I used to use cheaper wheel cleaners, now i use P21s and i but a litre at a time. I seal my wheels, use it every 8 weeks. So what it costs $20 dollors? Yes a few yrs ago i was stuck on best products for the $, now i just like to get the products that i feel are the best for my needs.



I highly suspect that in 2 yrs times there will be more people on here using "premium" brand LSPs and products then there are now. Even in regard to the proportion the forum grows.



Just my 2 cents.



Geoff
 
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