Well, as usual, here and in the thread that BlkZ28Conv linked, and every other Dawn thread, this has been beaten to death, and if anything, serves to reinforce that the marketing guys really DO have a real job, since they have people convinced that a detergent with the same ingredients is good for one application but not another, that the same MF towel in a different color is a different towel, and that a Mercury is really a different car than a Ford.
Hey, but that Charlie's Soap "cleans everything from false teeth to diesel engines!" It must be made from some special stuff that the big chemical companies can't duplicate...or is it just that they are using the reverse marketing tactic, suggesting you buy one product for everything instead of an individual product for each use...hmmm....the world is full of mysteries...