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What impresses customers the most?
- Thread starter heatgain
- Start date
My strategy for making the customer go "whooooaa!' is:
Cover up the car with a premium car cover.
Overhead halogen lighting already switched on 10mins before customer arrives cos it takes some time to fully reach max intensity. Customers feel a great sense of appreciation when they see their ride covered up!
Proper positioning of the detailed car in relation to lighting, to maximise the looks of the car.
When customer arrives, my presentation will be in the following order.
1. Engine bay - an immaculate bay always works for me! Sets a good 1st impression!
2. Absolutely no residue on every inch of the external bodywork.
3. Absence of swirls, smoothness.
4. Totally clean and smooth door jambs, sills and immaculate interior door panels.
This really impresses them.
5. Totally cleaned up interior. The ladies love it!
6. Open trunk and show off the water drainage channels - clean and looks new.
7. Totally clean glass - free from acid rain etching/water marks (one of their main
concerns but never brought up to me). They appreciate that this was rectified
without having told me, and I do this free of charge.
I give them a colour printout (plus the receipt) showing colour pics of their car being done. This looks very professional, and it makes the customer feel we take the job very seriously.
Then, I explain to them the importance of maintenance, and if they want to do it themselves, I will explain washing method, microfiber wash mitts and towels (which I sell), and QD'ing (where I sell Megs 135 in small pump spray bottles). Alternatvely, they will sign up for my maintenance package where their cars will come to me once every month.
Cover up the car with a premium car cover.
Overhead halogen lighting already switched on 10mins before customer arrives cos it takes some time to fully reach max intensity. Customers feel a great sense of appreciation when they see their ride covered up!
Proper positioning of the detailed car in relation to lighting, to maximise the looks of the car.
When customer arrives, my presentation will be in the following order.
1. Engine bay - an immaculate bay always works for me! Sets a good 1st impression!
2. Absolutely no residue on every inch of the external bodywork.
3. Absence of swirls, smoothness.
4. Totally clean and smooth door jambs, sills and immaculate interior door panels.
This really impresses them.
5. Totally cleaned up interior. The ladies love it!
6. Open trunk and show off the water drainage channels - clean and looks new.
7. Totally clean glass - free from acid rain etching/water marks (one of their main
concerns but never brought up to me). They appreciate that this was rectified
without having told me, and I do this free of charge.
I give them a colour printout (plus the receipt) showing colour pics of their car being done. This looks very professional, and it makes the customer feel we take the job very seriously.
Then, I explain to them the importance of maintenance, and if they want to do it themselves, I will explain washing method, microfiber wash mitts and towels (which I sell), and QD'ing (where I sell Megs 135 in small pump spray bottles). Alternatvely, they will sign up for my maintenance package where their cars will come to me once every month.
Driven Auto Detail
New member
^^^ Impressive post-detail presentation!
imported_DieselMDX
New member
gigondaz said:My strategy for making the customer go "whooooaa!' is:
Cover up the car with a premium car cover.
Overhead halogen lighting already switched on 10mins before customer arrives cos it takes some time to fully reach max intensity. Customers feel a great sense of appreciation when they see their ride covered up!
Proper positioning of the detailed car in relation to lighting, to maximise the looks of the car.
When customer arrives, my presentation will be in the following order.
1. Engine bay - an immaculate bay always works for me! Sets a good 1st impression!
2. Absolutely no residue on every inch of the external bodywork.
3. Absence of swirls, smoothness.
4. Totally clean and smooth door jambs, sills and immaculate interior door panels.
This really impresses them.
5. Totally cleaned up interior. The ladies love it!
6. Open trunk and show off the water drainage channels - clean and looks new.
7. Totally clean glass - free from acid rain etching/water marks (one of their main
concerns but never brought up to me). They appreciate that this was rectified
without having told me, and I do this free of charge.
I give them a colour printout (plus the receipt) showing colour pics of their car being done. This looks very professional, and it makes the customer feel we take the job very seriously.
Then, I explain to them the importance of maintenance, and if they want to do it themselves, I will explain washing method, microfiber wash mitts and towels (which I sell), and QD'ing (where I sell Megs 135 in small pump spray bottles). Alternatvely, they will sign up for my maintenance package where their cars will come to me once every month.
wow impressive