My new business card

ExplicitDetails said:
Had some changes made and this is going to be the final design. I would put the website and FB icon on the back, but that costs extra and coming into the winter months I need to save as much $ as possible.



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Having business cards printed isn't expensive if you go to the right place. I have mine printed online at Canada's Cheapest Printing | JukeBoxPrint.com | Business Cards, Postcards, Brochures, Stickers and so much more! and I think I paid $50 or so for 1000 full colour double sided cards on premium heavy card stock with a semi gloss finish. This is what they look like:



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It's a pretty radical change from what we used to have. You can use the other side of the card for useful things such as your slogan or a spot that you can write appointment date/time on as well. Just food for thought - these are the first thing a customer is going to look at to remember you. This guy is a nut job but he's 100% correct about business cards and how customers view them



 
ExplicitDetails said:
Had some changes made and this is going to be the final design. I would put the website and FB icon on the back, but that costs extra and coming into the winter months I need to save as much $ as possible.



11-235-R-Grasa-GPBCv4PROOF.jpg



No offense, but I think that latest revision took you a big step backward. Did your designer try to talk you out of what you did there?



Changing those fonts for your business name "Explicit Details" and "Auto Appearance" to two totally mismatched fonts from different families makes the card really appear disjointed when compared to what you started with. Changing the color to make it stand out is one thing, but the fonts... sorry, I just don't think it works well from a design perspective.



ShineShop said:
Just food for thought - these are the first thing a customer is going to look at to remember you. This guy is a nut job but he's 100% correct about business cards and how customers view them






Wow, what a tool.... but he does have a good point.
 
Charlie, that's actually the "logo" on my website and is the same font as my avatar. When I made that logo a couple years ago, I mismatched the fonts on purpose, I just thought it looked better. You are actually the first person to say they didn't like it, I usually get compliments on it, but everyone's got their own taste. I decided to change it to that to match it better to the website and my other advertising.
 
Oh I really like Scotty's card, and the tagline too. Even if cost much more than $50 for 1000 double sided cards, I say it's worth it; the card will be sooooo much nicer IMO. Like 10x nicer! Do it!



That is a good point about the number of different fonts going on. I might not be bothered as much by it, but I don't find it necessary either. Maybe reduce it to two fonts, and choose a "less unique" font for the latter?



That Joel Bauer guy, well he's wrong about one thing; I'd still throw that card away I think. Ok, if I actually met him, I might keep it as a prop to help tell a story to my friends about this tool that I once met . . .



Speaking of nut jobs, and nit-picking business cards, I couldn't help myself :p:



 
ExplicitDetails said:
Charlie, that's actually the "logo" on my website and is the same font as my avatar. When I made that logo a couple years ago, I mismatched the fonts on purpose, I just thought it looked better. You are actually the first person to say they didn't like it, I usually get compliments on it, but everyone's got their own taste. I decided to change it to that to match it better to the website and my other advertising.



I really don't have a problem with the "Logo" text or the text on the rest of the card by themselves, but IMO a "whimsical" font like you're using as your logo paired with the much more modern "Sans Serif" style fonts on the rest of the card just looks a bit strange to me, that's all. Like Johnny 5 said, if you can pair it down to 2, maybe 3 fonts that all have a similar style to them it would look much more cohesive. That's just my opinion, though.
 
Johnny 5 said:
Oh I really like Scotty's card, and the tagline too. Even if cost much more than $50 for 1000 double sided cards, I say it's worth it; the card will be sooooo much nicer IMO. Like 10x nicer! Do it!



That is a good point about the number of different fonts going on. I might not be bothered as much by it, but I don't find it necessary either. Maybe reduce it to two fonts, and choose a "less unique" font for the latter?



That Joel Bauer guy, well he's wrong about one thing; I'd still throw that card away I think. Ok, if I actually met him, I might keep it as a prop to help tell a story to my friends about this tool that I once met . . .



Speaking of nut jobs, and nit-picking business cards, I couldn't help myself :p:






The dollar amount was just an example. I was paying over $100 in the 1990's for 500 cards that were nowhere near as nice as the cards I have now. Your marketing materials are your silent salesperson and that Joel Bauer guy is right - if they look like crap what does that say about you. We had a "competitor " pepper the parking lot next to us with crappy looking photocopied flyers that looked like they were made on a 20 year old pc running windows 3.1. How does that represent your business? You're supposed to be a "detailer" in this business and skimped on the "details" that mean the difference between having well designed, high quality materials and crap. It makes no sense to me
 
Yeah Charlie, the more I look at it, there is too much going on with the fonts. I've asked him to change the red logo back to the other font and then I think it should be spot on.
 
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