Mobile Detailing...here goes!

Allred00535 said:
No. He was just purchasing my full detail package which includes nothing about overspray removal...overyspray removal is listed in additional services. The guy actually just called me to tell me he would be home in 15 minutes so I could complete the job. What the hell am I going to do about him lol?!?!



Geez.



I dealt with a jerk like that too. He calls for a detail, asks what is included and we agree on a price, assuming the vehicle condition is as he claims. He was a little out of my area but I didn't have anything else scheduled that afternoon and so another 10 miles of driving is better than not working at all, right? I get there and while the outside isn't bad the interior has some red stains. Only his kids are home and he doesn't answer his cell, so I get started on it anyway. About halfway through, his wife gets home and I point out the red stains and let her know they will not come out. She said not to worry, their kids spilled koolaid in the car about 3-4 years ago and she didn't expect it to come out. I finish the car, his wife comes out and looks at it and says it looks great and her husband will be very happy. She gives me a check and I go home. A few hours later, I get a call on my cellphone. I recognize the number as the owner of the car I just did. He seems to be disguising his voice for some reason and asks what all is included in a detail. I tell him and he says "what about the engine?" and I tell him I normally do not clean engines due to liability issues. Too much electronics under the hood these days. I only clean engines with a signed liability release and the customer has to be there along with keys so I can start the engine immediately after washing to allow it to run and completely dry. Then he asks about red stains. I tell him red stains are the hardest stains to remove, especially if they have in the carpet or fabric more than a few days. Red lipstick or crayon is relatively easy to remove but often, red drinks will permanently dye the carpet.



He then tells me who he is (duh) and that he is mad I didn't clean his engine and get the red stains out. I reminded him when he initially called me I told him exactly what was included and if engine cleaning was that important to him he should have brought it up when I didn't mention it as included in the price. I also told him of the conversation about the stains with his wife and what she said. He told me his wife doesn't have a clue and I should have called him. Told him I called his cell and I never heard back from him.



He then said he was sending his wife to my house to pick up the check he gave me and I could have it back when I got the red stains out and cleaned his engine. I asked why he wasn't coming out himself and he said he was mad at his wife for paying me for my "crappy" detail. :rolleyes:



Anyway, his wife drives something like 35 miles to my house to get the check and she is fuming...not at me, at him. She says I did an excellent job and has no idea why her husband is acting like he is. I told her to tell him he can keep his check because I am not driving back out there to do any more work for him because I don't trust him to pay me. She said "I don't blame you one bit" and left.



He called the next day asking when I was going to come out and finish the car, I told him "never" and hung up on him. Never heard back. No biggie, he seems like such a d i c k that I bet any bad-mouthing he might have done would have fallen on deaf ears. Plus he was really out farther than I prefer to go anyway.
 
Allred00535 said:
Wish me luck.. heading over in a few to do some charity clay work. I guess I will have to be a little more through on my explainations...



I think in the future, you should do a walkaround with the customer and explain what you are going to do and also find out what their expectations are. That way, you both know what will and will not be done and neither of you ends up suprised.



Just curious though, when you were washing the truck, did you feel the overspray? If so, probably the best thing to have done was to bring your customer out to the truck and tell him about the overspray and that claying isn't included in the price you quoted him. Personally though, I include light claying in my full detail price.
 
Allred00535 said:
lol... guy wasnt home and wouldnt answer his mobile...



hmmm..



Another question.. I am getting lowballed out here pretty bad. I did a quote on an 05' black jetta with a nice coat of off-white overspray and an orange peeled drivers side door and front fender. I figured I would charge him $400 even for the complete detail, the extensive clay work and the color sanding. Still seems low to me but the guy has multiple vehicles in need of work and I would like to have him as a customer.



He informed me that he was also awaiting quotes from 3 other guys and would be in touch. Then WHAM BAM he calls back saying he found a guy that will do it all for a hundred bucks and if I could match he would rather I do the work.



This seems to happen alot... Am I being low balled by a butcher or am I being bullsh**ted by my customers??



Honestly, price shoppers aren't your intended market. Besides, it is highly possible the person doing the work for $100 is going to butcher the car so bad the owner will be calling you and willing to pay top $$$ to make it right. ;)



He could be BS'ing you too. :nixweiss
 
Thanks Scott.. I appreciate the insight.



I did notice a bit of overspray but whoever painted the racing stripes also ran 3M striping down the edges...so even polishing got sketchy. The truck is pretty pricey but it seems he went with the butcher on the stripes and a few aftermarket body peices (which are hanging on by a thread). He also has an 04 Boxster S that appears to have been repainted with a roller and yellow housepaint. To each his own I guess.



We will see if he gets back to me.
 
Allred00535 said:
Thanks Scott.. I appreciate the insight.



I did notice a bit of overspray but whoever painted the racing stripes also ran 3M striping down the edges...so even polishing got sketchy. The truck is pretty pricey but it seems he went with the butcher on the stripes and a few aftermarket body peices (which are hanging on by a thread). He also has an 04 Boxster S that appears to have been repainted with a roller and yellow housepaint. To each his own I guess.



We will see if he gets back to me.



:LOLOL I have a customer who uglied up his C6 Z06 with a huge tattered checker flag decal down both sides.
 
Allred00535 said:
lol... guy wasnt home and wouldnt answer his mobile...



hmmm..



Another question.. I am getting lowballed out here pretty bad. I did a quote on an 05' black jetta with a nice coat of off-white overspray and an orange peeled drivers side door and front fender. I figured I would charge him $400 even for the complete detail, the extensive clay work and the color sanding. Still seems low to me but the guy has multiple vehicles in need of work and I would like to have him as a customer.



He informed me that he was also awaiting quotes from 3 other guys and would be in touch. Then WHAM BAM he calls back saying he found a guy that will do it all for a hundred bucks and if I could match he would rather I do the work.



This seems to happen alot... Am I being low balled by a butcher or am I being bullsh**ted by my customers??



I don't know what this customer is looking for in a detail. Keep in mind many are not looking for perfection. He may just want the darn white specks off the car and shine it up a little.
 
PhaRO said:
I don't know what this customer is looking for in a detail. Keep in mind many are not looking for perfection. He may just want the darn white specks off the car and shine it up a little.





He had mentioned that it didnt need to be perfect, but he figured it was a good time to have the color sanding and the overspray taken off. I guess I should have realized he didnt really care what the car looked like when he asked what i would charge to just take the overspray off the windows and the "bad" orange peel out of the fender.
 
Allred00535 said:
lol... guy wasnt home and wouldnt answer his mobile...



hmmm..



Another question.. I am getting lowballed out here pretty bad. I did a quote on an 05' black jetta with a nice coat of off-white overspray and an orange peeled drivers side door and front fender. I figured I would charge him $400 even for the complete detail, the extensive clay work and the color sanding. Still seems low to me but the guy has multiple vehicles in need of work and I would like to have him as a customer.



He informed me that he was also awaiting quotes from 3 other guys and would be in touch. Then WHAM BAM he calls back saying he found a guy that will do it all for a hundred bucks and if I could match he would rather I do the work.



This seems to happen alot... Am I being low balled by a butcher or am I being bullsh**ted by my customers??



find another client.
 
Allred00535 said:
He had mentioned that it didnt need to be perfect, but he figured it was a good time to have the color sanding and the overspray taken off. I guess I should have realized he didnt really care what the car looked like when he asked what i would charge to just take the overspray off the windows and the "bad" orange peel out of the fender.

Wait are you saying that he mentioned the overspray before you did the work?
 
tdekany said:
find another client.



I'd give him back the check, tell him that you won't work for Customers under those conditions. Don't waste your time and effort. If you get Price Shoppers, stand by your price and tell them why, otherwise you're looking at the wrong customer
 
LastDetail said:
Wait are you saying that he mentioned the overspray before you did the work?



He is talking about a car another customer got a quote on, not the truck that he had just done.
 
SilvaBimma said:
I'd give him back the check, tell him that you won't work for Customers under those conditions. Don't waste your time and effort. If you get Price Shoppers, stand by your price and tell them why, otherwise you're looking at the wrong customer





Still waiting on my pricing menu's and business cards from overnightprints.... so right now I am only getting leads off of craigslist and a couple other cheap or free local ads... this could be the reason why im getting price shoppers I assume.



It isnt hard for a customer to round up 15 mobile detailer ads off of craigslist and mass email all of em and wait for the best price...



Things should shape up once the initial prints get here.
 
It just sounds like you are targeting the wrong people and that your customer skills are in need of some work too. I don't want to come off sounding like an ***, sorry.



But it looks like you should be (strongly) pointing out all the parts of your detail to customers. Most of them have no clue what goes on when we / detailers (that are any good) see a car, I spot things well before most people and most of the time they did not even relize. Going over the car with the customers in detail is VERY important. Make them feel, look smell. Anything to get the point across! If you have to bust out a light to show them, do it. Selling yourself to them is part of the job.



I like the idea of a check list... I might try to make one myself!

Consider one for your customers.



I have been fortunate to have good customers that I do not need to worry about money issues. Most of them are mid- upper class people that are just wanting a properly cleaned car that will shine for a month or so... Sounds simple, cause I make it simple.

It's all about You, the detailer.

Remember people who shop for a detailer are people who are looking for a deal. Kinda like people who go shopping for a car. If a person knows what they want, they just go and get it.

Stop placing ads in the local classifieds and make sure you have a small sign on your car/van that you use for detailing and have cards ready for the people that walk by and ask questions. Most of my business is from word of mouth and people who have seen me working. I really don't advertise and I'm able to survive (this cold weather has slowed me down to almost nothing) I'll stop people while driving and tell them I can make their car look great again, once in a while I'll get a customer from that. But not too often.

I'll be hitting some body and mechanic shops this Monday to see if I can get some indoor work until the warmer weather comes.

Hope this helps.
 
Bbasso said:
It just sounds like you are targeting the wrong people and that your customer skills are in need of some work too. I don't want to come off sounding like an ***, sorry.



But it looks like you should be (strongly) pointing out all the parts of your detail to customers. Most of them have no clue what goes on when we / detailers (that are any good) see a car, I spot things well before most people and most of the time they did not even relize. Going over the car with the customers in detail is VERY important. Make them feel, look smell. Anything to get the point across! If you have to bust out a light to show them, do it. Selling yourself to them is part of the job.



I like the idea of a check list... I might try to make one myself!

Consider one for your customers.



I have been fortunate to have good customers that I do not need to worry about money issues. Most of them are mid- upper class people that are just wanting a properly cleaned car that will shine for a month or so... Sounds simple, cause I make it simple.

It's all about You, the detailer.

Remember people who shop for a detailer are people who are looking for a deal. Kinda like people who go shopping for a car. If a person knows what they want, they just go and get it.

Stop placing ads in the local classifieds and make sure you have a small sign on your car/van that you use for detailing and have cards ready for the people that walk by and ask questions. Most of my business is from word of mouth and people who have seen me working. I really don't advertise and I'm able to survive (this cold weather has slowed me down to almost nothing) I'll stop people while driving and tell them I can make their car look great again, once in a while I'll get a customer from that. But not too often.

I'll be hitting some body and mechanic shops this Monday to see if I can get some indoor work until the warmer weather comes.

Hope this helps.



No offense taken. As I said, once my cards.etc. arrive I will be able to reach my target customer base more appropriatly. When it comes to a quote I am very thorough and like to explain each process in detail..... but when it comes to the shoppers, price is the only detail they seem to care about.



I appreciate your input... at my old shop, 99% of my business where dealer cars..I knew what they expected and wanted..they knew what I charged. I'll get the hang of it.
 
Allred00535 said:
Finally got my pricing menus today... not sure where the biz cards are yet.



Its a start.





Excellent. I can imagine how frustrating it must be to have to start over. I've been thinking of moving to South Carolina and the thought of starting over is a bummer. Price shoppers are out there at any level. I'm guessing those of you that do high end detailing get your fair share of sticker shock.
 
PhaRO said:
Excellent. I can imagine how frustrating it must be to have to start over. I've been thinking of moving to South Carolina and the thought of starting over is a bummer. Price shoppers are out there at any level. I'm guessing those of you that do high end detailing get your fair share of sticker shock.





I know exactly what you are talking about. I am under pressure by my girlfriend to move to Franklin, TN in a year or two. Im not inthused about this, however the Franklin and surrounding towns (Nashville suburbs) are chock full of upper class types. Was out there for christmas and saw alot of earopean cars and only one "lube and wash" style business..(which happened to be packed with cars, even during rain)...



I guess ill go with the flow, if things go great here there isnt a chance I will be leaving..
 
Well things took another odd turn today.. I got a call from a guy that owns a decent mobile operation out here, says he doesnt have the time to run it and would like me to take over. I am open to the idea, he has a pretty good client base and would give me the freedom of hiring, pricing, growth etc...etc...he is in the frieght business and has quite a bit of money. Nothing official yet... weve got a meeting again monday. I am unsure what I want to be compensated...if I build this sucker up, I would like some ownership in the company...



Any suggestions Autopians? I just dont want to be in the position I was in last time, this is different...but you get my drift....
 
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