We are on target to launch Sept 1. We don't yet have a price point to the end user but its not a cheap wash mitt. This is the highest quality foam that is normally used in buffing, then waffled to create the texture. The Mitt is basically the same size and shape as an Edge buffing pad but has the addition of a foam back which will act as a bug scrubber. If you know what a regular Edge classic pad costs, that would give you an idea where this may end up price wise.