A detailing service will thrive in any area of the country if it is based on one, simple rule.
Give your customers more than they expect.
Repeat Customers are the Secret to Success! Give your customers more than just a clean car. Make a real impression.
Give them Quality, Value, and Piece of Mind.
Quality: there is simply no substitute. Insist on the highest-quality service, equipment, and products. Your competition doesn't.
Value: give your customers value for their dollar. Never cut corners to save cost.
Peace of Mind: instil confidence in your customers. Proudly advertise your commitment to excellence.
Promoting: "First Class, We Care" image, develops loyal and lasting customer relations.
Groundwork:
·Tailor your business to meet the needs of the local customer base, study your community, each hour spent on research, can equal a year of success.
·Determine if there is a demand for high-quality detailing in your area: Survey the entire area. Look for high concentrations of traffic. Locate retail businesses, auto dealerships, manufacturing plants, medical buildings, airports, transport companies, etc.
·Investigate local environmental laws with the EPA: State, county, and city laws vary greatly.
·Checkout the competition: Have your car detailed. Ask questions and observe.
·Educate yourself: Autopia.org is an excellent source for articles on detailing. If possible, work part-time in a shop. Practice your skills.
·Decide on the services you will offer: A well-rounded business should give the customer several detailing options, and offer specialized services.
·Decide on the types of vehicles you will detail: Fleet and emergency vehicles, boats, limousines and motorcycles can generate considerably higher detailing fees.
Summery:
Professional detailing can be a great business opportunity, but like any other business, it requires very careful planning and execution. Work smart, take the time to study and understand your market and build a business strategy around it. Once you’ve established your business plan, all it takes to execute it is hard work.
Good luck...
~Hope this helps~
Knowledge unshared is experience wasted
justadumbarchitect / so I question everything/ Jon