First Impressions??

T

Twista616

New member
Hey All,



To make a long story short, I sell residential real estate in my area, and we all know its not the greatest time for that, but I can't complain cause I'm still selling houses! Anyway, I'm in the process of changing brokers, and I met with the Broker that I may be transferring to.



He asked me, what is the first thing you say when you meet with a customer/client?

I replied with " First I say hello, and I thank them in advanced for letting me speak with them. He said i was doing it all wrong! I listened to what he had to say and he's right! Comment on their house, or something about their family...in our case, comment on their cars. Then sell yourself and not your service! The main reason people choose you is not because of what you offer, but that they feel confident that YOU can carry out the tasks. I can go on and on, but we'll start with this:



My question to you all is, What is the first thing you say to new customers/clients??( First Impressions)
 
He is right, after saying hello, and the intros, you should compliment the car. However, you have to keep from going too crazy...I was evaluating a REALLY nice car with a client earlier this week, and was trying to keep my eye balls from popping out of my head...I was in love with this car (700 hp has that effect on a guy).
 
I mention the car first, then that I own a detailing business, then crack a joke, then explain that I can make their car look like new, and then explain I am not a hack and I am worth every penny I charge....you get what you pay for.
 
very true on all acounts...how do you go about selling yourself...we all the the 30 second elevator pitch..., in 30 seconds how could you convince them your the right person for the job?



All these questions will help new people entering into the detailinf world.



700hp...i think i would wanna test it first...ya nkow, standard protocal! haha!
 
I usually start out with "Aww man... What the hell did you do to your car" Then berade and chastise them for being such neglectful car owner and that if I clean it up they had better not ever let that happen again or I'm going to steal it and sell so they can't harm the poor car anymore..... Or maybe that's just what goes through my head most of the time... not really sure.
 
haha, speaking of that...i just did a car, which was white.. i looked at it, paint is unbelievable...I have yet to see a car as bad..., i asked him how he was washing it, well, he continues to tell me there were a bunch of orange dots all over the car and he couldnt get them off by just washing, so i asked, how did you get them off? he proceeds to tell me his story and then the kicker, " I walked into my house to grab a scotchbrite pad...they all came off but the paint got really dull...so I put 2 coats of wax to get the shine back! " I died...or I wanted to atleast! I couldnt fully correct it...but I tried! I cringe and I havent even seen the pictures i took yet!
 
OH I had a lady with a 2008 Envoy that did the exact same thing... "I scrubbed all the bugs off with one of those metal scrubbies you use for your dishes and now it dosen't shine.... can you make it shine agian??" Priceless I tell ya.. I was actually dumbfounded by it.. I just kept walking around the whole car with my jaw open mubbling "You did what???? and why didn't you stop??" The whooooole SUV.. top to bottom.
 
some of my first impressions are like...omg wow you have no clue how bad of shape your paint is in.



But most of my customers so far have been referrals. Mostly they already know me so it's a discussion on what they are looking to have done based on my stages. I usually give them a flyer and explain what each stage includes and extra's that I can throw in (like waxing wheels etc).



Mind you most of my customers are your everyday people who are looking either for minor paint correction on the outside and deep cleaning on the inside. Some have wanted more focus on the exterior but nothing like these guys that are doing Ferrari's or Ford GT40's.



If I am just meeting someone the first time I will definitely usually compliment them on their car if it deserves it. But then also point out what I can help them accomplish.
 
Jakerooni said:
OH I had a lady with a 2008 Envoy that did the exact same thing... "I scrubbed all the bugs off with one of those metal scrubbies you use for your dishes and now it dosen't shine.... can you make it shine agian??" Priceless I tell ya.. I was actually dumbfounded by it.. I just kept walking around the whole car with my jaw open mubbling "You did what???? and why didn't you stop??" The whooooole SUV.. top to bottom.
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you have got to be kidding. A metal scrub brush!?....lord have mercy.
 
I'm a total car geek and usually like to pick out something about their car that most people on the street wouldn't know. I start on this even before introducing myself (sometimes it even takes a few minutes).



"Hey, that's a real nice Audi. That has the 2.7L bi-turbo, correct? I've always wanted one of those. How long have you had it?"



I got a job once from nailing the exact make and model of one client on a 1971 Dodge Challenger. He told me that people always think it's a '72.



I always tell my friends, "stick someone in front of me with their car and I will have an appointment scheduled before I say 'bye'."
 
Todd, you exactly right...most sale people dont like small talk, but the good ones knows, you need to create small talk to make the customer or client feel "at ease". So they dont feel pressured to use your service! Compliment, then follow with some construction citicism.



The whooooole SUV.. top to bottom.
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People these days! ...but then they expect miracle right?? Told the guy with the white car, it can be fixed and made new but there is quite a pricetag that comes along with it! He freaked...haha
 
It depends. Some clients obviously want to get right to business. Some don't mind chatting about the weather, pollen or whatever. There is no single answer that works for everyone.



I try to just be genuine with them.
 
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