Experience with AutoMagic products?

M

magictouch24

New member
I've been extremely busy with work and school so it's been a while since I've posted, but lately a one-man distribution team has been making weekly visits to my shop in hopes of getting us to switch to him for products and supplies. He is kind of annoying and I had never heard of Automagic before so I never paid him much attention, but someone was asking me about their stuff on another forum so I got curious.



Has anyone here ever used any AutoMagic products? They are apparently used by Toyota and Ford dealerships and recommended by them as well as Isuzu, Chrysler and Hyundai. The guy's prices would save us a good chunk of money but I would rather continue paying more if the products I currently use are better. Thanks in advance for any feedback.
 
Their products are used at many dealerships as are 3M, Meguiar's, Car Brite, Menzerna, etc. Don't be excited alone by the fact that automobile dealers use them.



That said, they sell a full range of auto cleaning, detailing, and related products. They can be a one-stop shop. They tend to cater to the bulk customer: someone in business who buys by the gallon instead of the 16 oz bottle of wax or buys 5 gallons or 55 gallon drums of APC or degreaser.



With very little experience using much of their product line, I can't comment. Others on this board have used their products and have good things to say.
 
Auto Magic isn't bad. Well, I haven't really used too many of their products but I have used their glass cleaner, dress it, and magic dressing before and I still use them to this day except for their glass cleaner(i just use water and an mf now) not because it didn't work great cause it did but its easier to pick up a wet mf and go to town. Theres someone on this site( i cant remember the name) that uses their products all the time I think.
 
Automagic is one of the top distributors in this country for bulk detailing chemicals to professional detail shops. Most businesses will not spend $70 for a can of Sourevan when they can buy a gallon of a liquid wax for $30 (my shop included).



I have used Automagic in the past, but frankly it has been a while and can't comment on specific products. Currently, we get our chemicals from Rightlook and a local chemical supply distributor.



If you go through as much chemical as I do (or any other professional detail shop), a bulk distributor is the way to go because every penny you save goes into the business. For most detailers here on Autopia, a gallon of Menzerna goes a long way and an extra doller here or that isn't an issue. That's the difference between detailing for fun and detailing for food and a mortgage.
 
Yeah well I like to stock 90% boutique gear in gallons and 10% bulk fin five to twenty litres from a great friend who supplies one of the best bulk brands available worldwide.

I would never just use bulk stuff as it's outdated mostly (made by people who think you can't machine polish unpainted plastics, polyurethane and fibreglass.

I might only do three or five cars a week max as I deal with clubs, car lovers with no time to DIY and show ponies, not dealership cars, pre sale details and express detail. I'll leave that to the monkey's down here.
 
The BMW shop here buys some of their products (all in bulk 5 gallon containers)



Wheel Acid: excellent stuff...BUT (giant BUT) it is very powerful. Spray, let dwell for 30 seconds and power wash off. Neutralize with apc or soapy water. It does remove caked on brake dust well.



APC: good, powerful stuff. I dilute it for interior work.



Magic Dressing: IMO..that is their best stuff on tires and trim. Before the final power wash, I apply this dressing to wheels and trim, then power wash the car. It leave the items with a nice OEM finish and will last a long time.



Body Shine: so-so product that I use mostly as clay lube or other light duty quick detailer. When I want a good quick detailer, I've got Pinnacle Crystal Mist, Wolfgang, Zaino, Meguiar's.



Leather Cleaner: I use this product when a soap/water solution won't correct a leather seat. Works ok...."nuttin" special.



They have a distributor here in the KC Metro area that will deliver, so it's convenient.



Toto
 
I used Automagic products for several years. I still get my wheel acid from them and I still have some carpet upholstery shampoo that I am using up. I've used several bulk detail chemical lines before (Malco, Kar Kraft, Detail Plus, Top of the Line, Car Brite, Automagic, Meguiars). They all seem to get the job done cheap. Meguiars Detailer Line though I felt was the best of the bunch. For bulk washing and cleaning they all work fine. For paint work though I think most of the stuff they offer is inferior to stuff like Pinnacle, Wolfgang, Menzerna, Optimum, Poorboys, DP and such.
 
How can you be in this business and not know who automagic is? Lol, they got to be the most known supplier in this business.



I've tried just about everything in their lineup and have never been let down. For the price you can't go wrong.
 
I have to chime in on this, I started using the boutique products that AG and CMA sell thinking that they had to be the best because they were pricey and not available at the local stores. Boy was I wrong. After spending hundreds of dollars on that stuff I found out that Megs and Duragloss were just as good, available locally and much cheaper. Then, I found Majestic Solutions (who use Malco for their products I think) and life got good. I can't believe how much money I'm saving by buying gallons instead of the 16 oz bottles of wonder goo that I use to buy. Now before anybody gets their thong in a knot, let me state this - everything I tried, worked, some better than others, BUT - the best bang for the buck for me is Majestic, and from what David Fermini has told me - I'd say Automagic is a simular great deal and worth the bucks. You can get some small samples dirt cheap on-line from them and try it yourself. I detail as a second job to help pay the bills, but I use the same stuff on my own vehicles.
 
It sure does save a lot of money buying gallons or 5 gallon pails over small bottles. Before ONR I used to get Automagic Wash N Wax soap. It was a suds monster and was $35 for 5 gallons. I could wash 750-1000 cars out of that 5 gallons. In general I don't like fooling with 5 gallon pails but I still buy my wheel well dressing (Stoners Trim Shine) that way because it's cheap. $55 shipped (with $5 off coupon). I use it straight or cut 1:1. Worked pretty nice on tires and I might start using it on tires again once I run out of my $25 a gallon dressing I have on hand.
 
I haven't gone to the 5 gallon size - yet! But business is picking up and I have a little deal with a friend that sells used cars. It's a small biz for now, but with my help getting them detailed, maybe they'll sell faster and he can grow his business too. I'm not saying that all small bottles from on-line sourecs are over-priced either, I found Optimum OptiSeal to be a good value as a little goes a long way and it's very easy to apply. Problem with that for me is, a lot of the cars I do, need a wax with some fillers - like all us older folks, a little make-up helps! (yeah, I use Just for Men to cover the gray)
 
TrueDetailer said:
How can you be in this business and not know who automagic is? Lol, they got to be the most known supplier in this business.



I've tried just about everything in their lineup and have never been let down. For the price you can't go wrong.
Click to expand...



According to the guy who is selling their stuff, they aren't as big here as they are in other areas - so maybe that's why I don't know who AutoMagic is. Neither the dealership nor the detail shop I worked at before I went out on my own had any of their stuff, and my current distributor doesn't carry it.
 
Automagic...



Bodyshine is a good QD, Solvent & water based dressings are decent, but they manufactured a secondary line that was much cheaper (name escapes me) and seemed to be just as good. They make a concentrated water based dressing called Dress It All that is a pain to apply evenly, but provides a super long lasting high gloss on tires.



Their carnaubu paste wax EZ-Paste is good quick easy on/off. Remindes me of 100 Grand Blitz Wax.



Their wheel acid is called Spoke. Good strong stuff, but I recently started using a acid based wheel cleaner called Assault by Magichem. Extremely concentrated and still very strong diluted 10:1. At 5 gallons for $59, I doubt I'll be buying any acid for a while.
 
i use Automagic in my shop on just generic details that are run of the mill cars i like the products they work and last well i use the full line the bc line is very good and adds good depth and gloss and is easy to work with if you have anymore questions feel free to ask!!
 
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