autobahnshine said:
What does everybody think about my website?
Autobahn Detailing - Welcome!
Let me know :woot:
After reading the text, I'd have to assume your target audience is the fast paced, time strapped business professional. Yet the pages reflect more on what an Autopian might want to know. I don't believe that most MBAs care what sheepskin mitt you use or if you use filtered foam, etc. What I'm trying to say is that I'm not sure that the site is engaging to what I believe is your target customer. I service a lot of MBA's and they wouldn't read through the site. They want a page to see what you will do and how much it will cost. They like to see pictures that they can relate to. Before and after..."Oh, thats what my car looks like" shots and the thought is implanted that "He can fix that."
If I read it right, and this is indeed your target, you might want to offer services more attuned to that sector. How about pick up and delivery, on-site or mobile services? How about an on-line scheduling system. How about more before and after pics showing not only the cars but some actual happy customers.
You are spot on if this is your target as that is where the money is. These guys have the cash to spend and love driving a flawless car. Fortunately for us, they don't take care of their cars well and so they must keep coming back.
Another thing MBA's like is to think they are saving money. Offer them a 5-10% bring back coupon good for 90 days. Add a link on the website to a 5-10% new customer discount. This way they think they are saving a bundle.
I's also add that I think your photo makes you look very young and may give the impression of not being seasoned or well experienced. I'd loose it and maybe replace it with a logo.