best way to get business?

N

newbug

New member
HI everyone! I run a p/t detailing business here in the Pittsburgh area. Not a lot of money to work with in terms of buying new equipment, but what I ahve is ok for now. This is my problem: My garage which I rent ( at an absurdly low amount!), is not on a main street. Rather, it is in a residential area in an alley. I feel that If my garage were on the main road I would get WAY more business just by people seeing that I was there. But not being seen is a big problem for me. (also I believe that people think I'm just an amatuer being in this garage) .
Don't do much advertising now; flyers don't seem to do much, but my first flyer was way overcrowded with info, and people threw them away without reading them I think!! Has anyone every advertised in the local papers (pennysaver, etc) with any luck?

Thanks everyone in advance for any kind words of advice
God Bless.
Mark
 
Jngrbrdman said:
I've got a bit of advice here on my website that I use to get business. I do this very much part time with zero dollars set aside for advertising, so some of my methods might work well for you too.
Click to expand...


I tried your method & landed on a full detail monday morning. I did chrage theguy 150$ for 5 hour job, Im sure it is quite low. but doing the math i landed making 30$ an hour. Im content but will try getting more for my quality Arsenal i have.

I only washed, Polishes, glazed, wax & dressed his interior & wheels. :smile
 
i do mobile detailing but i when i first started i did something that helped me out. i looked in the local phone book and made a list of business's with address's. i made up a flyer and sent to all the business's. it cost me about $30. The next week i had at least three jobs a day and it has keep coming from word of mouth. just an idea.
 
This a flyer I use, print it on a 4x6 glossy photo card. Works great for me.

ShowLetter.jpg


And this is on the reverse side. Just starting prices, # and website

ShowLetter2.jpg


Print them here at home and save $$$.
 
Well there are hundreds of things you can do. Too bad your location is not the ideal, but once you get rolling and develop a clientele you can upgrade to a more suitable location. Thought I would pass on an idea to you:
We go to dealerships(large and small) and rental car agencies with gift certificates(professionally done) and informative brochure of our services to drum up business. On the gift certificate we write 2 complete details for the price of one, expires within a month and that both cars must be delivered together. Works very well for us. We typically charge $100-140 for wholesale details and they can't pass up the chance to have two cars done for $50-70 each. Most dealers charge ~$150 in house. Of course they are going to send their worse, so hope you are up to the challenge.
Good luck
 
I like the idea of SA's postcard. It's not too simple that everyone will disregard it and throw it away, but it's not too pushy or glamorous. It spills out all the info you need, nothing more, and it's easy (almost entertaining) to read. That's a flyer someone will want to keep around the house and refer to when they need their car cleaned.

Gotta give him props for this despite his arrogance and the flack he got.
 
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